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Marketing:
There
are many avenues to do advertising, marketing and
promotion on the internet. There are basic concepts
that should be done before internet marketing is
pursued so you can target to your specific company
needs. First
insure that your domain name and email addresses
are on your business cards, company letterhead, fax
letterhead and answering machines.
Understand there are hundreds of so called SEO
(search engine optimization) businesses out there.
Realize that most of them do not know what they are
doing and when they say they will get you into the
top 10 on 20 search engines with your supplied list
of 50 keyword phrases that that really is a no
brainer as with any web site the odds of getting
into the top 10 means 1000 combinations and is very
simple to do. This does not mean you will get any
more traffic and you will pay hundreds for this
simple service. We do this basic service on all web
sites we design. After all its part of web
designing.
Another area you should be wary of is many SEO
people use cheat methods. This means they use the
latest cheat methods that the search engines don't
check for. This will get you into the top 10 but in
a few months the search engines figure out whats
going on and ban those activities so then you have
to pay hundreds more for the next cheat method if
you haven't gotten banned for using them in the
first place and you bounce up and down with
traffic. This is not good.
We
develop web sites and do marketing for the search
engines based on how the search engines think. The
object is for you to grow on the search engines
naturally and honestly this takes a lot of time to
properly structure your web site. natural search
engine listings bring you consistent traffic and
growth over time without the high costs of sporadic
marketing.
Insure that your web designer has properly created
the metatags on all of your web pages that are
unique to each page (do not use the same metatags
on every page or you will be penalized). Basically
you are ready for promotion and marketing on the
internet. This can be very time consuming and when
done right can be very rewarding. The concept is to
target your client specifically with no leeway for
being generic. Marketing on the internet is just
like any other marketing media.
Our team members are
professionals in the marketing/promotional aspects
of the internet.
Here is some
information about search engine marketing:
Search Engines:
Where to submit.
Making your web site effective:
Metatags, page content, contact information, menu
structure, conclusions
Do it yourself tools for helping your website:
google and yahoo tools, keyword density, link
popularity, web page checker.
Call Us to discuss your
needs at: 800-860-0044
or fill out this quick form
and we will contact you shortly.
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